Privacy policy

Vertreten durch die IT-Recht Kanzlei

1) Information on the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about how we handle your personal data when you use our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the German Data Protection Act (DSGVO) is equimus GmbH, Landshuter Str. 21, 84307 Eggenfelden, Germany, Tel.: 087217830792, E-Mail: info@equimus.com. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the responsible person). You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

When using our website for informational purposes only, i.e. when you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website:

  • Our visited website
  • Date and time at time of access
  • Amount of sent data in bytes
  • Source/reference from which you reached the page
  • Used browser
  • Used operating system
  • IP address used (possibly: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of illegal use.

3) Hosting

Hosting by Shopify
We use the store system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying the online store based on processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the above Shopify services, data may also be transferred to Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc, Shopify Payments (USA) Inc or Shopify (USA) Inc as part of further processing on behalf of Shopify. In the event that data is transferred to Shopify Inc. in Canada, an adequacy finding by the European Commission will ensure an adequate level of data protection. Further information on Shopify's data protection can be found on the following website: https://www.shopify.de/legal/datenschutz
Any further processing on servers other than the aforementioned servers of Shopify shall only take place within the scope notified below.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal device and enable us to recognize your browser the next time you visit us (so-called persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie. The duration of the respective cookie storage can be seen in the overview of the cookie settings of your web browser.

Sometimes cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). Insofar as personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 Para. 1 letter b DSGVO either for the execution of the contract, in accordance with Art. 6 Para. 1 letter a DSGVO in the case of a granted consent or in accordance with Art. 6 Para. 1 letter f DSGVO to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or generally. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contact

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f DSGVO. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be deduced from the circumstances that the matter in question has been conclusively clarified and provided that there are no legal storage obligations to the contrary.

6) Data processing when opening a customer account and for contract processing

In accordance with Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected and processed if you provide us with this information for the purpose of executing a contract or opening a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the above mentioned address of the responsible person. We store and use the data you provide us with for the purpose of contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by us.

7) Use of customer data for direct advertising

7.1 Registration for our e-mail newsletter

If you register for our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for sending the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive newsletters. We will then send you a confirmation e-mail asking you to click on a link to confirm that you wish to receive the newsletter in the future.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a DSGVO. When you register for the newsletter, we save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of advertising in the newsletter. You can unsubscribe from the newsletter at any time using the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. After you have cancelled your subscription, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration.

7.2  Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular offers on similar goods or services from our product range by e-mail. In accordance with § 7 paragraph 3 UWG we do not need to obtain your separate consent for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Par. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the above-mentioned advertising purpose at any time with effect for the future by notifying the person responsible named at the beginning of this document. For this you will only incur transmission costs according to the basic tariffs. After receipt of your objection, the use of your e-mail address for advertising purposes will be immediately discontinued.

7.3 Newsletter dispatch via Omnisend

Our e-mail newsletters are sent via the technical service provider Omnisend (Soundest Ltd., Unit a3, Gateway Tower, 32 Western Gateway, London E16 1YL, United Kingdom), to whom we pass on the data you provide when you register for the newsletter. This transfer is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter to subscribe to the newsletter (e.g. email address) will be stored on the servers of Omnisend in the EU.

Omnisend uses this information to send and statistically evaluate the newsletter on our behalf. For evaluation purposes, the e-mails sent contain so-called web beacons or tracking pixels, which are one-pixel image files stored on our website. This way it can be determined whether a newsletter message was opened and which links were clicked on, if applicable. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). The data is only collected pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients. If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

Furthermore, pursuant to Art. 6 para. 1 letter f DSGVO, Omnisend may use this data itself on the basis of its own legitimate interest in the needs-based design and optimization of the Service as well as for market research purposes, for example to determine the countries from which the recipients come. However, Omnisend does not use the data of our newsletter recipients to write to them itself or to pass them on to third parties.

We have concluded a contract with Omnisend under which we oblige Omnisend to protect the data of our customers and not to pass them on to third parties.

You can view Omnisend's privacy policy here: https://www.omnisend.com/privacy

8) Data processing for order processing

8.1  To process your order, we work together with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery within the framework of the contract processing, insofar as this is necessary for the delivery of the goods. Your payment data will be passed on to the assigned credit institute within the scope of the payment processing, as far as this is necessary for the payment processing. If payment service providers are used, we will inform you explicitly about this below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b DSGVO.

8.2  Use of payment service providers (payment services)

- Paypal
In case of payment via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by instalments" via PayPal, we will pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") within the scope of the payment processing. The data will be passed on in accordance with Art. 6 para. 1 lit. b DSGVO and only to the extent necessary for the processing of payments.
PayPal reserves the right to carry out credit checks for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by instalments" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit assessment with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on data protection, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2 If you choose a payment method offered through the payment service provider Shopify Payments, the payment will be processed by the technical service provider Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we pass on your information provided during the ordering process together with the information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 para. 1 lit. b DSGVO. The passing on of your data takes place exclusively for the purpose of the payment processing with Stripe Payments Europe Ltd. and only insofar as it is necessary for this. Further information about the data protection of Shopify Payments can be found under the following internet address: https://www.shopify.com/legal/privacy.
Data protection information about Stripe Payments Europe Ltd. can be found here: https://stripe.com/de/privacy

9) Social Media Usage: Social Plugins

9.1  Facebook as default plugin

Our website uses so-called social plugins ("Plugins") of the social network Facebook, which is operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). The plugins are marked with a Facebook logo or the addition "Social Plug-in from Facebook" or "Facebook Social Plugin". An overview of the Facebook plugins and their appearance can be found here: https://developers.facebook.com/docs/plugins

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has called up the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a server of Facebook Inc. in the USA and stored there.

If you are logged in to Facebook, Facebook can immediately assign your visit to our website to your Facebook profile. If you interact with the plugins, for example by clicking the "Like" button or making a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.

In accordance with Art. 6 para. 1 lit. f DSGVO, the data processing operations described are carried out on the basis of Facebook's legitimate interest in the insertion of personalized advertising in order to inform other users of the social network about your activities on our website and to design the Facebook service in line with requirements.

If you do not want Facebook to assign the data collected via our website directly to your Facebook profile, you must log out of Facebook before visiting our website. You can also object to the loading of the Facebook plugins and thus the data processing procedures described above with add-ons for your browser for the future, e.g. with the script blocker "NoScript" (http://noscript.net/).

For the purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your rights and setting options to protect your privacy, please refer to the Facebook privacy policy:
https://www.facebook.com/policy.php

9.2 Instagram as default plugin

So-called social plugins ("plugins") of the Instagram online service, which is operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland ("Facebook"), are used on our website. The plugins are marked with an Instagram logo, for example in the form of an "Instagram Camera". An overview of the Instagram plugins and their appearance can be found here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

When you access a page on our site that contains such a plugin, your browser will establish a direct connection to Instagram's servers. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. This integration informs Instagram that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not logged in to Instagram. This information (including your IP address) is transmitted by your browser directly to a Facebook Inc. server in the United States and stored there.

If you are logged in to Instagram, Instagram can immediately attribute your visit to our website to your Instagram account. When you interact with the plugins, for example, by clicking the "Instagram Camera" button, this information is also sent directly to an Instagram server and stored there. The information is also published to your Instagram account and displayed to your contacts.

The data processing operations described are carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of Instagram's legitimate interest in the insertion of personalized advertising in order to inform other users of the social network about your activities on our website and to tailor the Instagram service to their needs.

If you do not want Instagram to associate the information collected through our web site directly with your Instagram account, you must log out of Instagram before visiting our web site. You may object to the loading of Instagram plug-ins and thus to the data processing operations described above by using add-ons for your browser in the future, e.g. the script blocker "NoScript" (http://noscript.net/).

For the purpose and scope of data collection and further processing and use of the data by Instagram, as well as your rights and settings options to protect your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

9.3  9.3  Pinterest as default plugin

On the Seller's pages, so-called social plugins ("Plugins") of the social network Pinterest, which is operated by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"), are used. The plugins are marked with a Pinterest logo (e.g. "Pin it" button). An overview of the Pinterest plugins and their appearance can be found here: https://developers.pinterest.com/docs/getting-started/introduction/

If you visit a page of the seller that contains such a plugin, your browser will establish a direct connection to the servers of Pinterest. The plugin transmits so-called protocol data to the Pinterest server in the USA. This log data may include the IP address, the address of websites visited that have Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies. If you interact with the plugins, for example by clicking the "Pin it" button, the corresponding information is also transmitted directly to a Pinterest server and stored there. The information will also be published on Pinterest and displayed on your Pinterest account.

The data processing operations described above are carried out in accordance with Art. 6 para. 1 lit.f DSGVO on the basis of Pinterest's legitimate interest in the display of personalized advertising, in order to inform other users of the social network about your activities on our website and to tailor the Pinterest service to your needs.

If you do not want Pinterest to collect your data via our website and possibly merge it with your user data at Pinterest, you should log off from Pinterest before visiting our website.
You can object to the loading of Pinterest plug-ins and thus to the data processing procedures described above by using add-ons for your browser in the future, e.g. the script blocker "NoScript" (https://noscript.net/).

For the purpose and scope of data collection and the further processing and use of the data by Pinterest, as well as your rights and setting options for protecting your privacy, please refer to Pinterest's Privacy Policy: https://about.pinterest.com/de/privacy-policy

10) Use of social media: videos

use of Youtube videos

This website uses the Youtube embedding feature to display and play videos from the provider "Youtube", which is part of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

This uses the enhanced privacy mode, which according to the provider, initiates the storage of user information only when the video(s) is played. If the playback of embedded YouTube videos is started, the provider "YouTube" uses cookies to collect information about user behavior. According to information from "Youtube", these serve, among other things, to collect video statistics, improve user-friendliness and prevent abusive behaviour. If you are logged in to Google, your information is associated directly with your account when you click on a video. If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as user profiles and evaluates them. Such an evaluation is carried out in particular in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of Google's legitimate interests in the insertion of personalized advertising, market research and/or the needs-based design of its website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. In the course of using YouTube, personal data may also be transferred to the servers of Google LLC. in the USA.
Independent of a playback of the embedded videos, a connection to the Google network is established each time this website is accessed, which may trigger further data processing operations without our influence.

For further information on data protection at "YouTube", please refer to the provider's data protection declaration at: https://www.google.de/intl/de/policies/privacy

In so far as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie-Consent-Tool" provided on the website.

11) Online-Marketing

11.1  Facebook pixel for the creation of custom audiences (with Cookie Consent Tool)
Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
If a user clicks on an advertisement placed by us, which is played on Facebook, an addition is added to the URL of our linked page by Facebook pixel. If our site allows sharing of data with Facebook via pixels, this URL parameter is written into the user's browser via cookie, which our linked site sets itself. This cookie is then read out by Facebook Pixel and allows the data to be forwarded to Facebook.
With the help of the Facebook Pixel, Facebook is able to determine the visitors of our online offer as a target group for the display of ads (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel in order to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offer or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook Ads correspond to the potential interest of the users and are not annoying. This allows us to further evaluate the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users have been redirected to our website after clicking on a Facebook ad (so-called "conversion").
The data collected is anonymous to us, so it does not allow us to draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Guidelines (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook.
The data processing associated with the use of the Facebook Pixel is only carried out with your express consent in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, remove the check mark next to the setting for the "Facebook Pixel" in the "Cookie-Consent-Tool" integrated on the website.

11.2 Use of Google Ads conversion tracking

  This website uses the online advertising program "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads service to advertise our attractive offers on external websites with the help of advertising material (so-called Google Adwords). In relation to the data of the advertising campaigns we can determine how successful the individual advertising measures are. We thus pursue the aim of displaying advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad display switched by Google. Cookies are small text files that are stored on your end device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. As a result, cookies cannot be tracked across the websites of Google Ads customers. The information collected through the conversion cookie is used to compile conversion statistics for Google Ads customers who have opted in to conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in tracking, you can block this usage by disabling the Google Conversion Tracking cookie from your web browser under the keyword "User Preferences. You will then not be included in the conversion tracking statistics. We use Google Ads because of our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f DSGVO. In the course of using Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA.

You can find more information about Google's privacy policy at the following web address: https://www.google.de/policies/privacy/

You can permanently opt-out of the use of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de/p>

Please note that certain functions of this website may not be able to be used, or only to a limited extent, if you have deactivated the use of cookies.

Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, deactivate this service in the "Cookie-Consent-Tool" provided on the website or alternatively follow the above-mentioned procedure for making an objection.

12)Web analysis services

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA. Through the extension, your IP address will be shortened by Google within member states of the European Union or in other signatory states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a server of Google LLC.in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide us with further services related to the use of the website and the Internet. The IP address transmitted by your browser within the framework of Google (Universal) Analytics is not merged with other Google data. All the processing described above, in particular the setting of Google Analytics cookies for reading information on the terminal device used, is only carried out if you have given us your express consent in accordance with Art. 6 Para. 1 letter a DSGVO. Without this consent, the use of Google Analytics during your visit to our website will be omitted.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website. We have concluded a contract with Google for the use of Google Analytics, under which Google is obliged to protect the data of our site visitors and not to pass it on to third parties.
For the transmission of data from the EU to the USA, Google refers to so-called standard data protection clauses of the European Commission, which are intended to guarantee compliance with the European data protection level in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=en

13) Tools and Miscellaneous

13.1 beeclever
This website uses the cookie consent-tool "GDPR Legal Cookie" of beeclever GmbH, Universitätsstraße 3, D-56070 Koblenz a. Rh. to obtain effective user consent for cookies and cookie-based applications requiring consent. ("beeclever").
By integrating an appropriate JavaScript code, a banner is displayed to users when they call up the page, in which consent can be granted for certain cookies and/or cookie-based applications by placing a checkmark. The tool blocks the setting of all cookies requiring consent until the respective user gives his consent by ticking the appropriate box. This ensures that such cookies are only set on the user's terminal device if consent has been granted.
To enable the cookie-content tool to uniquely assign page views to individual users and to individually record, log and store the consent settings made by the user for the duration of a session, certain user information (including the IP address) is collected by the cookie-content tool when our website is accessed, transmitted to beeclever servers and stored there.
This data processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
A further legal basis for the described data processing is also Art. 6 para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Further information on data use by beeclever can be found at https://beeclever.de/pages/datenschutz

13.2 Google Maps
On our website we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps to visually present geographical information. By using this service, our location will be displayed to you and any approach will be made easier.
Already when you call up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to servers of Google and stored there. This may also result in a transmission to the servers of Google LLC. in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in at Google, your data will be assigned directly to your account. If you do not want the assignment with your profile at Google, you have to log out before activating the button. Google stores your data (even for users who are not logged in) as user profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of the legitimate interest of Google in the insertion of personalized advertising, market research and/or the needs-based design of Google websites. You have a right of objection to the creation of these user profiles, whereby you must contact Google to exercise this right. If you do not agree with the future transmission of your data to Google within the framework of the use of Google Maps, there is also the possibility of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus the map display on this website cannot be used in this case.
You can view the Google terms of use at https://www.google.de/intl/de/policies/terms/regional.html, the additional terms of use for Google Maps can be found at https://www.google.com/intl/de_US/help/terms_maps.html
You can find detailed information on data protection in connection with the use of Google Maps on the Google website ("Google Privacy Policy"): https://www.google.de/intl/de/policies/privacy/
To the extent required by law, we have obtained your consent to the above-mentioned processing of your data in accordance with Art. 6 Para. 1 letter a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned possibility to make an objection.

14) Rights of the person concerned

14.1  The applicable data protection law grants you comprehensive data subject rights (rights of information and intervention) vis-à-vis the person responsible for processing your personal data, about which we inform you below:

  • Right of information pursuant to Art. 15 DSGVO: In particular, you have the right to obtain information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right of rectification, erasure, restriction of processing, opposition to processing, complaint to a supervisory authority, the origin of your data if not collected from you by us, the existence of automated decision making including profiling and, if applicable clear information on the logic involved and the scope and intended effects of such processing concerning you, as well as your right to be informed of the guarantees provided under Art. 46 DPA when your data is transferred to third countries;
  • right of rectification under Art. 16 DSGVO: You have the right to have incorrect data relating to you corrected without delay and/or to have your incomplete data stored by us completed;
  • right to have your personal data deleted in accordance with Art. 17 DSGVO: You have the right to request the deletion of your personal data if the conditions of Art. 17 para. 1 DSGVO are met. However, this right does not exist in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the assertion, exercise or defence of legal claims;
  • right to restrict processing in accordance with Art. 18 DSGVO: You have the right to demand the restriction of the processing of your personal data as long as the accuracy of your data which you dispute is checked, if you refuse to delete your data due to unauthorized data processing and demand instead the restriction of the processing of your data, if you require your data for the assertion, exercise or defense of legal claims, after we no longer require these data after the purpose has been achieved, or if you have lodged an objection for reasons of your particular situation, as long as it has not yet been determined whether our justified reasons outweigh the objection;
  • right to be informed in accordance with Art. 19 DSGVO: If you have asserted the right to rectification, erasure or limitation of processing vis-à-vis the controller, the latter is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or limitation of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
  • Right to data transferability according to Art. 20 DSGVO: You have the right to receive your personal data that you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another person responsible, as far as this is technically feasible;
  • Right to revoke given consent according to Art. 7 para. 3 DSGVO: You have the right to revoke at any time with effect for the future any consent to the processing of data once granted. In the event of revocation, we will immediately delete the data concerned, unless further processing cannot be based on a legal basis for processing without consent. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation;
  • right of appeal according to Art. 77 DSGVO: If you believe that the processing of personal data relating to you is in breach of the DPA, you have the right - without prejudice to any other administrative or judicial remedy - to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, your place of work or the place where the suspected breach occurs.

14.2 RIGHT OF CONTRACT

IF WE PROCESS YOUR PERSONAL DATA IN THE FRAMEWORK OF A CASE OF INTEREST ON THE BASIS OF OUR OVERALL RIGHT OF INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
YOU MAKE USE OF YOUR RIGHT OF CONTRACT, WE WILL STOP PROCESSING THE DATA IN CONNECTION. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING REASONS FOR PROCESSING WORTHY OF PROTECTION WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF YOU USE YOUR RIGHTS OF CONTRACT, WE WILL STOP PROCESSING THE RELATED DATA FOR DIRECT ADVERTISEMENT PURPOSES.

15) Duration of the storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, by the purpose of processing and - if relevant - additionally by the respective legal storage period (e.g. storage periods under commercial and tax law).

If personal data is processed on the basis of an explicit consent according to Art. 6 para. 1 letter a DSGVO, these data are stored until the person concerned withdraws his or her consent.

If legal retention periods exist for data which are processed within the scope of legal obligations or obligations similar to legal obligations on the basis of Art. 6 para. 1 letter b DSGVO, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the fulfilment of the contract or the initiation of a contract and/or we have no justified interest in their further storage.

When personal data are processed on the basis of Art. 6 Par. 1 letter f DSGVO, these data are stored until the person concerned exercises his right to object in accordance with Art. 21 Par. 1 DSGVO, unless we can prove compelling reasons for processing worthy of protection which outweigh the interests, rights and freedoms of the person concerned, or the processing serves to assert, exercise or defend legal claims.

When personal data are processed for the purpose of direct marketing on the basis of Art. 6 Par. 1 letter f DSGVO, these data will be stored until the data subject exercises his right to object in accordance with Art. 21 Par. 2 DSGVO.

In so far as nothing else arises from the other information in this declaration on specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.